ANS Nuclear Grand Challenge: Using social media to engage the public

November 16, 2022, 12:01PMNuclear NewsAmelia Tiemann

For decades, the nuclear community has fought to win public trust without a whole lot of success. That’s why, back in 2017, public engagement was announced as one of the nine ANS Nuclear Grand Challenges. The challenge focused on the need to transition from a “deficit model” to an “engagement model” approach with the public. Now a new cohort of advocates is taking nuclear communication in an entirely different direction—to the world of social media—and they are having fun doing it.

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